In much of West Africa, the Jali is a musical storyteller with teachings passed on through memory, regaling a village in the history of an elder or the lessons of past generations. Women farmers across the world are more than just a statistic, We believe that the stories behind each bag of our fruit deserve to be told, without shortcuts, and that the “Jali” represents that spirit.
Transforming Waste into Opportunity
Each year, 2.8 trillion pounds of food is wasted and, in Sub-Saharan Africa 95% of all food waste happens before it ever reaches a market. That’s where we come in: we provide simple machines that work without electricity and train women cooperatives to use them to preserve their ancestral fruit abundances.
By participating in over 40 cooperatives in Sub-Saharan Africa and the Caribbean to dry the fruit we’re helping empower women by providing them on the jobs skills training, access to good healthcare and education and paying them more than 7x the average daily wage. Money that goes directly to their own bank accounts, allowing them economic freedom to improve their overall livelihood.